#researchandtheory – Mass Communications Theory

Is research and theory relevant in the media profession?

This week’s discussion focuses on how mass communication theory can be applied to resolve challenges in the mass communication industry. First, let’s discuss the relevancy of mass communication theory as it pertains to today’s careers. Then, I’ll note a current challenge within the industry and how theory can be applied to solve it. When itContinue reading “Is research and theory relevant in the media profession?”